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Peer-reviewedCC BYFrontiers in Global Women's Health

Beyond mobile phones: opportunities for smart TVs in Femtech

  • Xiomara T. Gonzalez1
  • Xiomara T. Gonzalez2
  • Ryan M. Dickey2
  • Sean J. Upshaw3
  • Mia K. Markey4
  • Mia K. Markey5
  • Mia K. Markey6
6 affiliations
  1. 1Chandra Department of Electrical and Computer Engineering, The University of Texas at Austin, Austin, TX, United States
  2. 2Department of Plastic Surgery, The University of Texas MD Anderson Cancer Center, Houston, TX, United States
  3. 3Stan Richards School of Advertising and Public Relations, Moody College of Communication, The University of Texas at Austin, Austin, TX, United States
  4. 4Department of Biomedical Engineering, The University of Texas at Austin, Austin, TX, United States
  5. 5Department of Imaging Physics, The University of Texas MD Anderson Cancer Center, Houston, TX, United States
  6. 6Center for Women’s and Gender Studies, College of Liberal Arts, The University of Texas at Austin, Austin, TX, United States
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Abstract

Femtech has predominantly delivered digital health interventions through smartphone-based mobile applications, leaving smart televisions (smart TVs), among the most prevalent internet-connected devices in United States (U.S.) households, overlooked as a women's health platform. In this perspective, we consider whether and how smart TVs might be leveraged to help address sex- and gender-related health disparities among women in the U.S., and where the evidence needed to support such applications is currently lacking. We review published examples of smart TV applications in clinical and home settings and explore how these technologies may be adapted to support women's health. Although smart TVs have been used for patient engagement, education, and communication, little published evidence has specifically evaluated their application in women's health. We therefore present a research agenda and recommendations for researchers, developers, and clinicians seeking to leverage smart TVs for women's health interventions, organized around the physical environments in which these devices are used. These recommendations address native application development, privacy and safety considerations unique to shared-screen environments, and opportunities to advance health equity by reaching women who face barriers to care.

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Cite

BibTeXRIS
BibTeX
@article{gonzalez2026beyond,
  title = {{Beyond mobile phones: opportunities for smart TVs in Femtech}},
  author = {Xiomara T. Gonzalez and Xiomara T. Gonzalez and Ryan M. Dickey and Sean J. Upshaw and Mia K. Markey and Mia K. Markey and Mia K. Markey},
  journal = {Frontiers in Global Women's Health},
  year = {2026},
  month = nov,
  doi = {10.3389/fgwh.2026.1866038},
  url = {https://doi.org/10.3389/fgwh.2026.1866038},
  note = {CC BY},
}
RIS
TY  - JOUR
TI  - Beyond mobile phones: opportunities for smart TVs in Femtech
AU  - Xiomara T. Gonzalez
AU  - Xiomara T. Gonzalez
AU  - Ryan M. Dickey
AU  - Sean J. Upshaw
AU  - Mia K. Markey
AU  - Mia K. Markey
AU  - Mia K. Markey
PY  - 2026
DA  - 2026/11/09
JO  - Frontiers in Global Women's Health
DO  - 10.3389/fgwh.2026.1866038
UR  - https://doi.org/10.3389/fgwh.2026.1866038
AB  - Femtech has predominantly delivered digital health interventions through smartphone-based mobile applications, leaving smart televisions (smart TVs), among the most prevalent internet-connected devices in United States (U.S.) households, overlooked as a women's health platform. In this perspective, we consider whether and how smart TVs might be leveraged to help address sex- and gender-related health disparities among women in the U.S., and where the evidence needed to support such applications is currently lacking. We review published examples of smart TV applications in clinical and home settings and explore how these technologies may be adapted to support women's health. Although smart TVs have been used for patient engagement, education, and communication, little published evidence has specifically evaluated their application in women's health. We therefore present a research agenda and recommendations for researchers, developers, and clinicians seeking to leverage smart TVs for women's health interventions, organized around the physical environments in which these devices are used. These recommendations address native application development, privacy and safety considerations unique to shared-screen environments, and opportunities to advance health equity by reaching women who face barriers to care.
SN  - 2673-5059
ER  -